GUIDES

Our Approach to Brand Photography

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We offer subscription-based photography services that provide you with quality images capturing your brand’s story in the most succinct way.

Discovery

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We learn about your history and vision, both of which are essential to deciding which types of photos best fit your brand.

Planning

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What are your stories and what kinds of photographs best represent your values and resonate with your audience?

Photo Session

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We put the plan in action and take photos that will play a significant role in defining your brand.

Delivery

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We help you use your photos strategically, to keep your content fresh!

Our Video Product Process

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GOALS - WHAT DO YOU WANT TO ACHIEVE?:

Knowing what your video efforts should accomplish will allow us to establish a clear-cut path and measure our success along the way. If you’re unsure about your objectives, our team will help you define them, and we’ll craft a meaningful story together.

AUDIENCE - WHO DO YOU WANT TO REACH?:

After figuring out your “what,” it’s time to identify your “who.”

Who is your target market? What do you want them to feel? This key piece of information will determine what action you’ll want them to take once they’ve viewed your content.

PLAN - HOW DO WE ARRIVE AT OUR DESTINATION?:

We’ll carefully examine your objectives to identify the most essential pieces — those that will take us to our “destination.” We’ll also outline a step-by-step distribution strategy. In some cases, various stories or videos may be necessary for multiple platforms.

MESSAGE - WHAT SHOULD YOU SAY?

We’re often told by our clients that this is our specialty. That’s because we take great care in extracting and identifying your defining characteristics. These characteristics will serve as the foundation for your brand’s voice and style, and will guide us to create a story that will stand out.

IMPLEMENT - WHAT STEPS SHOULD YOU TAKE NEXT?:

This is where your story comes to life — a result of our collaborative vision coming together. Now that the final product is complete, you can count on us to make sure the world sees it. We’ll also fine-tune it as necessary to maximize its potential to generate ongoing returns in the form of impressions, engagements, etc.